Check out top 5 OOH advertising trends in 2025. Link to the article: https://pjxmedia.com/ooh-news/top-5-ooh-advertising-trends-2025
Outdoor advertising brings significant improvements in ROI through budget redistribution
Source: Out of Home Advertising Association of America – OAAA
The research firm The Harris Poll finds that digital outdoor advertising outperforms other media in terms of positive responses and stimulates purchase actions among consumers
Source: New Study Finds Digital Out of Home Advertising Surpasses Other Media in Driving Favorability and Action Among Consumers – OAAA